McDonald’s Case Study

Purpose:
The purpose of this case assignment is to learn about challenges in decision making in McDonald’s

Task:
In order to complete this case assignment, you will execute the following.
⦁ Read the McDonald’s case study found in Chapter 8 at the end of the chapter (Pages 237-238).
⦁ Answer the following case questions.
⦁ Why is McDonald’s uniquely challenged when it comes to decision making?
⦁ What department at corporate McDonald’s is in charge of making strategic decisions and how many areas of focus does it have?
⦁ What are Ray Kroc’s four original goals and why are they still useful today?
⦁ Provide at least two additional references to support your analysis of the case questions.  This does not include the textbook!  Be sure to cite your source within your posting and create a reference list at the end.
⦁ Minimum of 400-600 words for this case study analysis.